A commercial serve over counter keeps chilled food at legally required temperatures while presenting it at eye level for maximum sales. This guide covers the three main types, the right width for your space, UK compliance requirements, and four models with real prices.
- Legal display temperature: EC 852/2004 and FSA guidance requires chilled food on display to be held at 8°C or below; raw meat and fish at 5°C or below — serve-over counters must maintain these temperatures throughout service
- TEFCOLD SOCA range: Open-top curved glass counters — SOCA45EXTB (0.9m), SOCA90EXTB (1.25m), and extended versions — operating temperature +2°C to +5°C
- Glass types: Curved glass (premium visual appeal, more illuminated) vs straight glass (lower cost, easier to clean) — both compliant for chilled display
- Lighting: LED interior lighting is standard on TEFCOLD serve-over counters — enhances product presentation and reduces energy vs fluorescent
- Humidity management: Patisserie and deli serve-over counters use gentle air circulation to maintain product moisture without excessive condensation on glass
- Dimensions to plan for: Allow for customer-side glass height (typically 700–900mm to counter surface) plus structural height — confirm before fitting into an existing counter run
- Supplier: TEFCOLD SOCA and TAVIRA serve-over counters — stocked and delivered UK-wide by FridgeSmart
A serve over counter does two things at once: it keeps your food at a safe, compliant temperature and it puts that food directly in front of customers where they can see it, want it, and buy it. That combination — refrigeration plus selling tool — is what makes a good serve over counter one of the best investments a café, deli, butcher, or food retailer can make.
This guide covers the full picture: which type of counter suits which operation, how to read TEFCOLD’s model numbers, what temperatures are required by UK food law, and how FridgeSmart’s serve over counter range breaks down from a £1,190 slimline starter right up to a 2.5m premium butcher’s display at £5,583.
If you’re also fitting out a display area, see our multideck fridge buying guide and cake display fridge guide. For energy efficiency across your full refrigeration setup, read our guide to cutting commercial fridge energy bills.
Three Types of Serve Over Counter — Which Do You Need?
The serve over counter market splits into three distinct tiers based on deck depth, cooling method, and the temperatures they achieve. Picking the wrong type is the most common mistake buyers make.
- 600–830mm overall depth
- Ideal: cafés, sandwich bars, general deli
- Lower price point (from £1,190)
- Lighter weight, easier to reposition
- Acrylic sliding rear doors
- Best for: sandwiches, cakes, dairy, salads
- 820mm deck depth, ~970mm overall depth
- Often includes refrigerated understorage
- Mid price point (£1,752–£2,683)
- Wider range of widths (1m–2m)
- Hinged front glass for easy cleaning
- Best for: delis, bakeries, smaller butchers
- 900mm stainless steel deck depth
- Ventilated (fan) cooling for faster recovery
- Higher price point (£3,210–£8,019)
- Anti-mist glass, LED top lighting
- Fish tray versions available (SOCA-F range)
- Best for: butchers, fishmongers, premium delis
Four Models Across the Range
These four units cover the main use cases from a compact café starter to a full-width butcher’s counter. All prices ex. VAT.
- External: 1,280 × 826 × 1,271mm
- Display area: 0.8m²
- Temperature: +2 to +8°C
- Cooling: Static / auto defrost
- Energy: 4.6 kWh/24h
- Refrigerant: R290 (275g)
- Noise: 54 dB(A)
The most popular entry point for cafés and sandwich bars. Slimline 826mm depth fits neatly behind most counters. Acrylic sliding rear doors, digital controller, and a rear 13-amp socket for your till or scales.
View TAVIRA II 130 →- External: 953 × 973 × 1,195mm
- Display deck: 900 × 670mm
- Temperature: +2 to +8°C
- Cooling: Static / auto defrost
- Energy: 2.97 kWh/24h
- Refrigerant: R290 (150g)
- Includes: refrigerated understorage
Compact, deeply practical. The refrigerated cabinet underneath doubles your chilled storage — prep below, display above. Hinged front glass for easy cleaning. 13-amp rear socket included. Also available as BRABANT 150 (£2,189) and BRABANT 200 (£2,683).
View BRABANT 100 →- External: 1,298 × 1,120 × 1,190mm
- Deck: 1,250 × 900mm (SS304)
- Temperature: 0 to +4°C
- Cooling: Ventilated / auto electric defrost
- Display area: 1.27m²
- Energy: 6 kWh/24h
- Refrigerant: R290 (150g)
The serious butcher and deli counter. Ventilated cooling holds 0–4°C consistently — the temperature required for raw meat and charcuterie on display. Anti-mist glass, SS304 stainless steel deck, lift-up glass front for cleaning. Black finish (also available in silver as SOCA12590A).
View SOCA12590B →- External: 1,923 × 1,120 × 1,190mm
- Deck: 1,875 × 900mm (SS304)
- Temperature: 0 to +4°C
- Cooling: Ventilated / auto electric defrost
- Display area: 1.77m²
- Energy: 7.5 kWh/24h
- Refrigerant: R290 (150g)
When a 1.25m counter isn’t wide enough. At 1.87m external width this gives you 1.77m² of prime refrigerated display — enough for a full range of cuts, deli meats, and sides. Two rear power sockets. Also available as SOCA25090B (2.5m wide, £5,583) for larger counters.
View SOCA18790B →Choosing the Right Width
Width is usually the first decision — and it’s driven by how many products you need to display and how much counter space you have. Use this as a starting point, then refine based on your layout.
| Width | Display Area | Products on Display | Typical Operation | Example Model |
|---|---|---|---|---|
| ~700mm | ~0.5 m² | 10–15 items | Small café, pop-up stall, add-on counter | BRABANT 100 (953mm ext.) |
| 1.0–1.3m | 0.77–0.8 m² | 20–35 items | Café, sandwich bar, small deli | TAVIRA II 130 (1,280mm ext.) |
| 1.25–1.5m | 1.0–1.3 m² | 35–55 items | Deli counter, butcher, farm shop | SOCA12590B (1,298mm ext.) |
| 1.75–2.0m | 1.5–1.8 m² | 55–80 items | Busy butcher, large deli, fishmonger | SOCA18790B (1,923mm ext.) |
| 2.5m+ | 2.0–2.3 m² | 80–120 items | Supermarket deli, large food hall | SOCA25090B (2,548mm ext.) |
| Corner units | N/A — links runs | Joins two straight units | L-shape or U-shape counter layouts | SOCA45EXTB / SOCA90EXTB |
How to Read the TEFCOLD Model Numbers
The naming looks confusing at first but follows a clear pattern once you know it. Here’s how to decode each range.
BRABANT [width in cm] — standard depth with understorage. “100” = ~1m wide. 150 and 200 also available.
SOC[deck][width][depth][finish] — premium ventilated range:
• A/B after SOC = deck depth tier: A = 820mm deck (SOCB range), no — wait, actually:
• SOCA = 900mm deep deck | SOCB = 820mm deep deck
• Numbers e.g. 125 = 1,250mm internal width | 90 = 900mm deck depth | 82 = 820mm deck depth
• Final letter: A = silver/stainless finish | B = black finish
• SOCA-F prefix = fish tray version
Example: SOCA18790B = SOC deep-deck (A), 1,875mm wide, 900mm deck depth, black finish.
What Temperature Do You Need on Display?
| Food Type | Display Temp Required | Slimline (TAVIRA/BRABANT)? | Deep Deck (SOCA)? |
|---|---|---|---|
| Sandwiches, wraps, sushi | ≤ 8°C | ✓ Yes (+2 to +8°C) | ✓ Yes (0 to +4°C) |
| Cakes, patisserie, desserts | ≤ 8°C (ideally 4–7°C) | ✓ Yes — static is gentler on icing | Possible but ventilated can dry out icing |
| Cheese, charcuterie | ≤ 8°C (ideally 2–6°C) | ✓ Yes | ✓ Yes |
| Cooked meats, pâté, smoked fish | ≤ 5°C | Marginal — depends on ambient temp | ✓ Yes — consistent 0–4°C |
| Raw meat, raw poultry | ≤ 5°C (ideally 0–4°C) | ✗ Not suitable | ✓ Yes — required range |
| Fresh fish, shellfish | 0°C to +4°C | ✗ Not suitable | ✓ Yes — use SOCA-F fish tray version |
| Ready-to-eat salads, dips | ≤ 8°C | ✓ Yes | ✓ Yes |
Planning Your Counter Layout
Before you order, these four things need to be sorted. Getting them wrong costs money and causes compliance headaches.
Measure your available counter length — then plan for 50mm service clearance each side
External dimensions are what you’re working with, not internal. A SOCA18790B is 1,923mm wide externally. If your counter run is 2m, you have 77mm clearance — fine. If it’s 1.9m, you need to go down to the 1.25m model or adjust the layout. Don’t forget rear access for staff — most serve over counters need at least 600mm behind them for the operator.
Check the ambient temperature of your shop floor
All TEFCOLD serve over counters are Climate Class 3 (rated to 25°C ambient). If your shop or kitchen regularly hits above 22–23°C in summer, the unit will work harder to hold temperature and you may get humidity issues. Position away from direct sunlight, ovens, or fryers. If your ambient runs hot, add a ceiling fan above the unit.
Plan your power run before delivery
All models run on standard 13-amp single-phase supply. The TAVIRA and BRABANT ranges draw 223–342W — less than a kettle. The SOCA premium range draws 320–690W. Run a dedicated 13-amp circuit from a switched fused spur to the final position. Don’t rely on extension leads for a permanent installation — it’s an EHO issue.
Think about the run — not just one unit
If you’re planning a longer counter in the future, TEFCOLD’s SOCA range is designed to sit side-by-side with matching height and depth. Corner units (SOCA45EXTB and SOCA90EXTB) allow L-shaped and U-shaped configurations. Buying modular from the start means you can extend without replacing the whole counter.
7 Questions to Ask Before You Order
✓
What are you displaying, and what temperature does it legally need to be?
Raw meat and fish = SOCA range (0–4°C). Sandwiches, cakes, deli = TAVIRA or BRABANT (2–8°C). This single decision narrows your choice faster than anything else.
✓
How wide does the display need to be?
Think in terms of product count, not just centimetres. A 1.25m unit displays roughly 35–55 items. A 1.87m unit displays 55–80. If you’re regularly restocking mid-service because the counter empties, you need to go wider.
✓
Do you need understorage?
The BRABANT range includes a refrigerated cabinet below the display area — ideal when back-of-house storage is limited. The SOCA and TAVIRA ranges do not include understorage as standard.
✓
Curved or straight glass?
Curved glass gives a wider viewing angle — better for patisserie and display-led selling where customers browse from the front. Straight glass maximises the display area inside the counter and is easier to clean. The SOCA range uses straight glass; check individual TAVIRA models for glass profile.
✓
Black or silver finish?
The SOCA premium range is available in both black (B suffix) and silver/stainless (A suffix) at the same price. Black reads as premium in a modern food retail environment. Silver/stainless is easier to see dust and marks on — some operators prefer this for food hygiene visibility.
✓
Will you be building a longer run later?
If so, stick to one range (e.g. all SOCA) so heights and depths match. TEFCOLD corner units link straight sections at 45° or 90° — but they only work within the same product family.
✓
Who is cleaning and maintaining it?
The SOCA range has a lift-up front glass for full deck access — important for butchers where blood and juices need thorough daily cleaning. The TAVIRA has acrylic sliding doors, which are less easy to fully dismantle for deep cleaning. For raw protein display, get the SOCA.
Price Guide: What to Expect at Each Level
Serve over counter pricing reflects the temperature range, cooling method, depth, and build quality. Here’s where the main ranges sit.
Featured Models at a Glance
| Model | Width | Temp Range | Cooling | Display Area | Energy/Day | Ex. VAT |
|---|---|---|---|---|---|---|
| TAVIRA II 130 | 1,280mm | +2 to +8°C | Static | 0.8m² | 4.6 kWh | £1,442 |
| TAVIRA II 200 | ~1,980mm | +2 to +8°C | Static | ~1.2m² | ~6.5 kWh | £1,933 |
| BRABANT 100 | 953mm | +2 to +8°C | Static | 0.77m² | 2.97 kWh | £1,752 |
| BRABANT 150 | ~1,453mm | +2 to +8°C | Static | ~1.1m² | ~4 kWh | £2,189 |
| SOCA12590B | 1,298mm | 0 to +4°C | Ventilated | 1.27m² | 6 kWh | £4,007 |
| SOCA18790B | 1,923mm | 0 to +4°C | Ventilated | 1.77m² | 7.5 kWh | £4,528 |
| SOCA25090B | 2,548mm | 0 to +4°C | Ventilated | 2.29m² | 10 kWh | £5,583 |
A serve-over counter (also called a deli counter or display cabinet) is a counter-height refrigerated display unit used in delis, butchers, fishmongers, patisseries, and cafés. UK law under EC 852/2004 and FSA guidance requires chilled food on display to be held at 8°C or below (5°C or below for raw meat and fish). TEFCOLD’s SOCA range operates at +2°C to +5°C with curved or straight glass and integrated LED lighting. The SOCA45EXTB (0.9m) and SOCA90EXTB (1.25m) are FridgeSmart’s most popular serve-over models. Key sizing considerations include counter surface height, glass profile, and whether a matching base unit is required. FridgeSmart stocks the full TEFCOLD serve-over range with UK-wide delivery.